E-mail Newsletter Marketing for Foodies

E-mail Newsletter Marketing for Foodies

Managed e-mail newsletter production cycles including HTML/CSS coding, copywriting, design sourcing, business approval and deployment in MailChimp:

  • Development of the e-mail calendar and project timelines for normal delivery schedules and special email requests
  • Pull, segment and update email subscription lists
  • QA, review and approve e-mail proofs
  • A/B test subject headlines, timing, frequency, offers, CTAs, personalization, etc.
  • Analyze performance results: deliverability, OR, CTR, conversion, engagement, retention, etc.

Email Campaigns:

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